I bring a service design mindset to digital products. In a world shaped by technology, I lead teams in approaching product design with a wider lens to ensure digital products work within the complex realities of people, processes and organizations. I thrive in making sense of complex spaces—creating thoughtful, impactful product and service experiences.
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See my strengths in action by perusing my work samples
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Framing a Convenience Store Redesign
Putting users at the center of a future in-store experience redesign
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Improving Telecomm Business Sales
Leveraging generative research to plan for the future of data use and tools throughout the sales process
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Redesigning Pharma Team Operations
Applying a design-thinking approach to improving internal team processes and tools
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The Adoption of Fintech in Community Banks
Evolving the customer experience by learning from competitor experiences
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Leadership can show up in many ways, from traditional project leadership and management to leading through actions. The best leaders are able to build trust in their teams, their partners and those they are accountable to—ultimately delivering work that brings pride. User-advocacy is at the center of how I lead teams and individuals, building a thoughtful approach to problem definition and solutions.
Strategic design is a mindset that leverages user research and cross-team collaboration to bring confidence to design, service & product decisions.
Products are one piece in a larger experience—understanding the role a product plays ensures a more successful, seamless experience.
I manage through trust. I build trust by getting to know people, understanding their strengths and helping them to deliver based on those strengths.
Successful projects rely on alignment and transparency. Shared goals and understanding the deeper context to those goals can make teams more effective, driven and successful.